Marketing using Facebook

[Scott Gombar]

I just sent out some direct mailers, very targeted ones at that.  It is my first attempt at marketing for wholesaling.  

I am a marketer by day and I am very aware that it takes multiple touches to reach people so I figured I would place an ad on Facebook as well.  Again the ad is very targeted to specific neighborhoods and types of property.  

I am just wondering if anyone has had any luck using Facebook ads in the past?