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Updated over 1 year ago on . Most recent reply
How to manage booking gaps in Medium Term Rentals
I tend to have 2-3 week gaps in my medium-term rental bookings.
Does anyone have a strategy to limit the gaps in between bookings?
Thanks
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- Property Manager
- Los Angeles, CA
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This has been one of the biggest challenges for us managing mid term rentals and I'd love to hear how others handle it. Here's a summary of what I've learned so far.
1. Some people only leave their calendar available for check in for the first week or so after the current booking ends. This is a for sure way to prevent large vacant gaps, but we don't use this strategy because it severely reduces your visibility on Airbnb and other OTAs and could possibly affect your SEO for those sites.
2. I've considered turning off Instant Book for Airbnb, but decided against this because it also hurts your SEO significantly.
3. Our current strategy is all about pricing. I'll try to keep in brief but I'm happy to share more. Essentially you're losing money on those large vacant gaps. Let's say you rent out a property for $4000 a month. If you have a 2 week vacant gap, that's $2000 of potential income lost. What we do is adjust our pricing so the booking that comes after the 2 week gap sells for $2000 more than our normal rate to make up for the lost income of the 2 week gap. In other words, if someone books your property and creates a large vacant gap, they paid enough extra for their booking that you would be ok with the gap.
4. Our secondary strategy for when we do have a larger gap, or even a smaller one, is to sell the extra days at a steep discount for the guests before and after the gap. You're essentially getting $0 for those dates so any amount you can sell them for as an extension or earlier check in is bonus income.
Let me know if you have any questions. I'm happy to elaborate further!