Mid-Term Rental Marketing Help!

[Brittany Smith]

Hey Everyone!

It's Brittany here! My husband and I are rookie landlords in the Alexandria, VA area trying to navigate the mid-term rental market. Long story short, we've been renting out our Alexandria, VA condo since last March and our latest tenant just moved out. We currently have the property listed on Furnished Finder, Zillow, Airbnb, and we just signed up for Kopa. We have gotten a few inquiries but no bookings yet. Any marketing suggestions? I have heard about craigslist but I am a little scared to market there lol. Any info would be SOO appreciated!

Cheers,

Brittany

[Russell Brazil]

Quote from @Brittany Smith:

Hey Everyone!

It's Brittany here! My husband and I are rookie landlords in the Alexandria, VA area trying to navigate the mid-term rental market. Long story short, we've been renting out our Alexandria, VA condo since last March and our latest tenant just moved out. We currently have the property listed on Furnished Finder, Zillow, Airbnb, and we just signed up for Kopa. We have gotten a few inquiries but no bookings yet. Any marketing suggestions? I have heard about craigslist but I am a little scared to market there lol. Any info would be SOO appreciated!

Cheers,

Brittany

 There are some Facebook groups targeted towards traveling nurses that Id post in

[Sanat Bhandari]

@Brittany Smith I generally prefer hiring out property management to get the property rented. A good PM knows enough people and has enough marketing tricks up their sleeves to keep the properties occupied and turnover low

Outside of that, I second Russell's suggestion. Facebook and its groups can be a great way to find potential tenants. I've found most of my current LTR tenants and a good amount of MTR leads (for my LTR properties) through Facebook 

[Nathan Gesner]

Quote from @Brittany Smith:

This is a long-term rental. MTR is a made up name designed to sell a book and some YouTube videos.

Advertise the same place you would for any long-term rental (greater than 30 days): Zillow, realtor.com, apartments.com, etc. You'll find more people on regular long-term rental sites than you would on anything designed for MTR, which is not even a term people are familiar with.

If you are renting longer than 30 days, you should screen, collect a security deposit, use a written lease agreement, and follow the landlord-tenant laws for long-term rentals.

[Brittany Smith]

Hi @Russell Brazil! Thanks for bringing this up! I forgot to mention Facebook :) We definitely joined a few traveling nurse Facebook groups but I going to see if there are some additional corporate rental Facebook groups out there!

[Kerry Noble Jr]

Facebook groups and marketplace......linkedin as well

[Brittany Smith]

@Kerry Noble Jr Never tried the LinkedIn approach but I will definitely give it a shot!

[Brittany Smith]

I'm looking into the property management idea as well @Sanat Bhandari! 

[Kerry Noble Jr]

Quote from @Brittany Smith:

@Kerry Noble Jr Never tried the LinkedIn approach but I will definitely give it a shot!

 im on there everyday!!! its been a great undervalued tool for me

[Drew Sygit]

VRBO and Expedia

[Brittany Smith]

These are some good suggestions too @Drew Sygit! Thanks!

[Donald Brooks]

Get a venture backed short term rental full service management company. Why? You’ll make more and they don’t charge enough to make a profit as their goal is to scale. 

[January Johnson]

Quote from @Brittany Smith:

Hey Everyone!

It's Brittany here! My husband and I are rookie landlords in the Alexandria, VA area trying to navigate the mid-term rental market. Long story short, we've been renting out our Alexandria, VA condo since last March and our latest tenant just moved out. We currently have the property listed on Furnished Finder, Zillow, Airbnb, and we just signed up for Kopa. We have gotten a few inquiries but no bookings yet. Any marketing suggestions? I have heard about craigslist but I am a little scared to market there lol. Any info would be SOO appreciated!

Cheers,

Brittany

Homes.mil if you have a military presence in your area.

[Brittany Smith]

@January Johnson Thanks and there sure is! Ft. Belvoir is 3 miles down the street. I'll definitely list on here tonight :) 

[Kevin St-Fort]

Quote from @Donald Brooks:

Get a venture backed short term rental full service management company. Why? You’ll make more and they don’t charge enough to make a profit as their goal is to scale. 

 Do you have any examples?

[Tiara Jackson]

Quote from @Brittany Smith:

@January Johnson Thanks and there sure is! Ft. Belvoir is 3 miles down the street. I'll definitely list on here tonight :) 

Hi Brittany! I just purchased a unit in the Mount Vernon area close to Ft. Belvoir. Would love to hear how things turned out with targeting short/mid term tenants. 

[Brittany Smith]

Quote from @Tiara Jackson:

Quote from @Brittany Smith:

@January Johnson Thanks and there sure is! Ft. Belvoir is 3 miles down the street. I'll definitely list on here tonight :) 

Hi Brittany! I just purchased a unit in the Mount Vernon area close to Ft. Belvoir. Would love to hear how things turned out with targeting short/mid term tenants. 

I am happy to share! I'll send you my email if you want to connect via a virtual meeting because there are A LOT of things I learned, however, in short, the property is doing well!