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Website
Can anyone give me advise on getting a lead producing website? Who is the big dog in this arena? What kind of results should I be getting once I get it set up?
Read the articles on Google.com. They have excellent advice for creating websites that are more attractive to search engines.
You may be seeking a web designer, for which I am, but it is wise you know the information as well to better communicate with the designer and the target market.
In most cases, web designers are just that. They are only somewhat marketers and have no understanding of your target market. It is you who must understand the target market and the best ways to communicate with the target market for best results. Convey this to the web designer and you will have much better results.
There are no magic bullet or short cuts to being a top producer.
Thank you for the info Tom, out of curiosity, do you know what kind of results a decent website return?
@Charles Cline did you ever setup your website? I'd like to know how you did as I am trying to do the same. Thanks!
David
I see you have a website now. Have you been satisfied with the results?
When it comes to having an effective website, a lot of it comes down to your marketing. The website should match the message in your marketing so that, when a person comes to your site after seeing a certain message in your advertising, they should see that same message and be able to see clearly where to take the next step.
A good point was made that most people designing websites don't understand the business of real estate investing and the mindset of the prospects, unless you find someone who specializes in this. Otherwise you might get a website that looks pretty but doesn't get results. Or, as mentioned, if you understand it well and can communicate that clearly to a designer. If you can find someone who specializes in investor websites, that will make things easier for you.
Having a good website is just part of the equation, though. Whether it's successful will have a lot to do with your marketing.
