My First Driving for $$$ Campaign

[Ryan Blake]

I am getting ready to start my first Driving for Dollars campaign and wanted to get some of y'all's (in Texas this is a legit word) expertise. This is my plan as of current.

1) Target 4 neighborhoods/areas I feel comfortable with.

2) Drive an take down addresses that are over grown, lacking curb appeal, or down right ugly. Ideally targeting 150 - 200 distressed homes.

3) Research each address through the county assessor's website to get the name & address of the owner and the mortgage attached to the most recent lien for a frame of reference on how much may be owed.

4) Send a form letter to all addresses.

5) 2 weeks later follow up the form letters with hand written sticky notes to leave on each door that is owner occupied while looking for more properties on my quick drive through.

6) 4 weeks after sticky notes, follow up with another mailing.

7) 8 weeks after follow up hit the homes one more time with another mailing.

Any thoughts on this plan? Am I wasting time? Am I missing an important step? 

Thanks in advance for all your help and advise! :)

[Adrien C.]

Sounds like a good start. Instead of taking the time to sticky note them, I’d spend that same time driving new areas. Mail them initially and them at day 30 and then quarterly. The majority you’ll find are bank owned or foreclosures but they’ll be a few gems in there. The returned mail is $$$ to so don’t toss that. I just closed on a deal from someone I mailed 2yrs ago. It’ll be our record wholesale deal and we’ve had a few big ones.