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Updated over 7 years ago on . Most recent reply

Voicemail for processing Direct Mail
I'm starting a direct mail campaign to high equity absentee homeowners, and I'm trying to setup a voicemail message for the calls that I can't take. I've read a bunch of blog posts that have differing opinions on whether to allow the tire kickers to self disqualify or not. I wanted some feedback from those that have working direct mail campaigns. This is my voicemai:
"Hi, thank you for calling me. This is Peter, and I’m sorry I missed your call. My wife and I buy properties in the Chicagoland area. Your property may be vacant or have tenants. It may be fixed up, or in need of repairs. I’ll buy your property in any condition. I can close on the date you choose. I always present multiple offers, so you can choose the terms that are best. Please leave your full name, cell phone, and the property’s address, and I’ll call you back with some questions, and then we both can decide if I should schedule a time to see the property."
Lastly, my thought is those who don't leave a voicemail, I'll have their number, and plan on following up with a text first and a call after I've talked to those who left voicemails. So, everyone gets followed up with, but I prioritize those that have left a voicemail.
Most Popular Reply

In today's market, you are going to want to live answer as many as possible....it will put you head and shoulders over your competition. But when you simply can't get to it and voice mail is a must, here are the two most common mistakes I've seen made with voice mail.
Too formal, business like. Long voice mails, lots of information.....Some think it's a "screen" for motivation and anyone willing to get through all of that will be the right kind of motivated. May have been true some years ago, but not any more. "Click!" there goes your caller, on to call the next guy.
Too personal. "Hi, this is Jerry, leave a message". Callers are confused wondering if they got the right number.
In my opinion @Peter Halliday, your suggested message is close to the former. I sent you a sample voicemail that is one of the best I ever heard, riding the fence between personal and professional.