PPC Google Ads vs. Bing Ads

[Michael Hayes]

BP does anyone have any experience with using Bing ads vs Google ads?  I've used Google for advertising for a few months, but am interested in testing Bing as a lower cost alternative.  Has anyone been able to personally compare the two and prefer or can recommend one over the other based on results?

[Sean Dolan]

@Michael Hayes what do mean by "best"? If you meant volume, I answered that, if you meant cost per deal, I answered that. Not sure what else you could mean by it.

Use Facebook to remarketing to those who came in through Search. They searched "My house sucks and I need to sell it fast" and land on your page. They leave your page. And you just let them go? You need to remarketing to them when they jump on Facebook, that's how you get Facebook to work. Average user spends an hour a day on Facebook. Catch them then, over and over until they say uncle.

Facebook being the first touch is hard - defining demographics that represent a motivated seller is unknown to me. I find motivated sellers all over the map: gender, ethnicity, income. If anyone reading this disagrees, DM me and tell me how much you'll sell that to me for, cause I'm in the market for it.