Business Cards - Flashy, or Traditional?

[Ethan Painter]

I own a media production company and whenever I order business cards, I try to create a really unique card that will stand out in people's minds. I also order it in a size that will not fit in a wallet, so that they have to hang on to it and not just put it in their wallet and forget about it. I am looking to order business cards for my real estate investment company now, and am wondering if I should run with the same concept, or something more traditional. My current method works really well with my production company because most of the people I give cards to are "artsy" and creative. But I feel that the average person I will be giving real estate business cards to are not going to be that kind of person at all. Should I just order some standard sized, traditional cards with my name and information on them? Or should I still go for the wow factor? Do any of you have examples of unique REI business cards? Thanks!