Help with Content of Direct Mail Letters

[Gary A.]

I need help coming up with specific language for my Direct Mail campaign for apartment owners. Can someone please provide exact messaging that they know to be effective?

I have a decent idea of what I want the messages to say, but if someone can provide insight that can save me time and money, that would be much appreciated!

I'm targeting apartment owners in various counties in California. My campaign will be 7 letters letters sent out once a month. I'm not going to have very specific targets - I will be sending out at least 1K letters each month, so the messaging will need to be relatively general but hit on potential pain points that the apartment owner might have.

Looking forward to getting some awesome advice from the BP community!