When targeting probates, how far out do you go?

[Abraham Hodroj]

I'm working on my first campaign and contemplating how far out of my area do i want to go . I'm in orange county and had some San Diego and far Los Angeles probate leads. I guess i need to know if targeting far cities will require too much driving thus i should concentrate on a smaller circle around me ?

[Guy Olds]

@Abraham Hodroj

I wouldn't restrict myself to 30 minutes away if all I was marketing to was probate leads. There will be too few leads available. 

You have to ask yourself if you're wholesaling in So Cal how far are you willing to drive to make $5-10k. If all you're willing to drive is 30 minutes in any direction you may be limiting yourself to no more than 1-3 dozen workable probate leads per month. 

Now if you're marketing to absentee owners or vacant houses or foreclosures where you have much higher numbers then by all means restrict yourself to a smaller area.