Most successful direct mail lists

[Account Closed]

Looking for the cheapest way to pull mailing lists, most affordable recourses, and most successful lists to market to and how simple should I address subject on my mailers. I just did one with express copy but i feel like i overpaid and only used a blanket list. I also feel like I put to much info on it... Any suggestions?

[Dev Horn]

The cheapest way to get lists is often pulling them directly from the county - either online or down at the county courthouse or where they are in your area. 

We buy lists from Listsource.com which is run by CoreLogic - one of the top data providers to the real estate industry.  It's not free or cheap, but with their data you can eliminate mailing to people with no equity, etc.  The list is CHEAP compared to the repeated MAILINGS, so you want a very high quality list.

Rather than sending just letters, consider mailing postcards - they are about half the cost of letters.  Actually YellowLetters.com has some really great postcards with messages that they've refined over time.  Consider using a vendor like those guys so you can focus your time on building relationships and doing deals...

“Your most important shot is the next one.” ~ Ben Hogan