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Updated 6 months ago, 07/10/2024
Zillow Drops Avail (Avail.co) for Listing Syndication
I currently manage my properties
through Avail. Avail has been great for me as their listing syndication
and legal lease generation features make management easier at a reasonable price per unit. If you
don't already know, Zillow Rental Manager just dropped Avail as a
syndication partner for listings. According to inside sources at Avail, this was not their decision. I agree that Zillow may not be the
best for management/screening, but they are good at marketing. About 60-70% of my leads came through
Zillow before they dropped Avail. I'm currently listing a unit via Avail, and
despite them adding some new syndication partners, I am seeing considerably
less interest/traffic on my property listings. This is a direct blow to Avail. I
really don't want to manage two platforms for listings. It would also be
painful to move all my units to another platform that syndicates with
Zillow, without removing the risk that Zillow may decide at any time to
drop any given platform . I will not be moving my units to ZRM as it falls short in many aspects with the exception of marketing. I'm going to ride it out here for a bit on
Avail because of the features I mentioned and their excellent customer
service, but not driving tenants to my listings could result in
thousands of dollars being left on the table. Please let me know if you have any thoughts or opinions on this matter.