Twitter - How Powerful Is It For You?

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We launched our company Twitter page about 2 months ago. We have been pleasantly surprised with our response on our page and some great things that have come from our Twitter alone.

As a Real Estate Investment firm we face challenges at times getting in front REIA groups and other large events to educate others on our Land Contract Investments.

Since launching Twitter we have been invited to 2 major city wide events, and was asked to speak at one of the events! These networking connections would not have taken place without the creation of our Twitter page.

I often think Twitter is overlooked by many of the professionals in the Real Estate industry (us included at one point!), but has anyone else had positive or negative experiences using Twitter?

The power of Twitter for your business can come in many different forms, for us it has enabled us to reach out to a much larger audience very quickly, for others it may generate sales or loyalty. I am interested to hear what everyone at BP's experiences have been with Twitter.