tax lien marketing

[Rashad Mills]

Good afternoon, I wanted to know what marketing..yellow letters/postcards are being used for tax liens.

[Dev Horn]

You could use either a letter or postcard, but either way you'll want to customize the text to speak to their situation - delinquent taxes that have resulted in a lien on the home.  Letters can seem more personal; postcards are less expensive and don't have to be opened.  Either could work, but this might be a case where a well crafted letter is more effective.  Consider a vendor like YellowLetters.com who can create and mail customized letters for you.

You can simply say "we will pay off your delinquent taxes, freeing you from this burden and putting cash in your pocket, allowing you to get on with your life!" etc etc.

They have a problem and you are the solution!