Is “cool” important to renters and can you get more for it?

[Eric James Slater]

Granted, I’m just starting off with this home buying thing. That said, style is important to me. I’ve built 10 artisan brick oven bakeries. 25 brick ovens. And a Food Truck Park with bar and stage, servicing 13 individual vendors.

I’d like to buy and rehab cool properties. Not your normal single family. But more like old brick buildings in the “Cork Arts District” and make exposed rafters type buildings into big city style lofts.

Will people pay extra rent if these places are hip?