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Jesse Bennett
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Running Ads for Listing

Jesse Bennett
Posted Jul 7 2024, 16:40

Do any of you run ads on Google, Facebook, Instagram, etc. on your listings for your fix and flips? We currently have a property that is taking a little while to sell and we've already lowered the price a couple of times. I am curious if running ads is an economical / effective method to sell our properties faster. Any insight is appreciated 

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Kyle Spearin
Pro Member
  • Real Estate Agent
  • Boston, MA
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439
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Kyle Spearin
Pro Member
  • Real Estate Agent
  • Boston, MA
Replied Jul 8 2024, 03:27

@Jesse Bennett I haven't tried this yet, we use a real estate agent which gives us access to everyone on the local MLS. Keep me posted if you try this method!

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Chris Seveney
Pro Member
#2 All Forums Contributor
  • Investor
  • Virginia
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Chris Seveney
Pro Member
#2 All Forums Contributor
  • Investor
  • Virginia
Replied Jul 8 2024, 04:21

@Jesse Bennett

We have tried this and it did not provide us any better results

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Evan Polaski
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#2 Multi-Family and Apartment Investing Contributor
  • Cincinnati, OH
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Evan Polaski
Pro Member
#2 Multi-Family and Apartment Investing Contributor
  • Cincinnati, OH
Replied Jul 8 2024, 07:09

@Jesse Bennett, I have not, but Chris's experience aligns with my perception. It is fairly universally known that if you want to buy real estate, you go to the local MLS and/or Zillow. So if it is listed on both services, I can't imagine google/meta/tiktok ads will help.

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Edgar U.
Pro Member
  • Real Estate Agent
  • Miramar, FL
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Edgar U.
Pro Member
  • Real Estate Agent
  • Miramar, FL
Replied Jul 8 2024, 08:40
Yes, they work well and I use it for my land listings. For FB, you could use marketplace + boost. For FB, I highly suggest posting the listing in groups as there will be more activity for it. For Google, I highly suggest as an image ad and boost it locally to county, or major metro area. I don't think they allow or zip codes. I would highly, highly recommend if you haven't done so a YouTube walk through, this is far better reach and you could use it for shorts to post on your other media platforms. I haven't used insta, and will play with it in next couple of months.

Social media is powerful if done right!

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Jacob Sherman
Pro Member
  • 12 Penns Trail Suite 138 Newtown, PA 18940
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Jacob Sherman
Pro Member
  • 12 Penns Trail Suite 138 Newtown, PA 18940
Replied Jul 8 2024, 09:08

Id say rent it and refinance it and go back to the drawing board later when the local market rebounds 

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Jesse Bennett
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2
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Jesse Bennett
Replied Jul 8 2024, 15:23

Thanks everyone. Has anyone tried Boost by HomeSpotter?