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Updated 8 months ago,
Has Anyone Copied McDonald's Real Estate Strategy?
Just curious to know if anyone has taken Ray Kroc's Real Estate strategy and did it themselves? How well did it work for you and what would you do differently if you had the chance?
For those of you who don't know Ray Kroc, he's the reason why McDonalds is around the world. He figured out instead of owning the fast food building, own the land underneath and land contract to franchisees. Franchising played a huge role and many people became proud owners of McDonalds. Obviously, the strategy was a success and McDonalds is a multi-billion dollar company with franchises all over the world.
Of course, this is the quick explanation of Mr. Kroc but a quick google search and you'll get the idea.