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Updated about 1 month ago, 10/24/2024

User Stats

88
Posts
69
Votes
Ryan Leake
  • Property Manager
  • Austin, TX
69
Votes |
88
Posts

Behind the scenes of my STR management business

Ryan Leake
  • Property Manager
  • Austin, TX
Posted

As I run my STR mgmt business, I figured I'd simplify and share my company's comprehensive list of daily tasks that we believe deliver the best results:

1. Dynamic Pricing

  • - Price Adjustments: We take a look at market demand, local events, and seasonal trends to adjust prices, ensuring our clients get the best rates.
  • - Special Discounts: We offer last-minute deals and early booking discounts to fill any empty nights while maintaining profitability.
  • - Using Pricing Tools: We check our pricing tool, PriceLabs, to set the best rates for the day.

2. Booking Management

  • - Calendar Updates: We review booking calendars regularly to ensure everything is accurate and to avoid double bookings.
  • Tracking Occupancy: We monitor occupancy rates and adjust prices or run promotions as needed to fill any gaps.

3. Guest Communication

  • - Quick Responses: We aim to reply to guest inquiries within 24 hours, often much faster, to increase bookings.
  • - Pre-Arrival Messages: We send personalized messages to guests with important information for a smooth check-in.
  • - Responding to Reviews: We take the time to reply to guest reviews, addressing any concerns and thanking them for positive feedback.

4. Listing Optimization

  • - Updating Photos and Descriptions: We refresh listing photos and descriptions based on guest feedback and any changes to the property.
  • - Checking Amenities: We ensure that all amenities are accurately listed and updated regularly.
  • - Testing Titles: We try out different listing titles to see which ones attract more clicks.

5. Market Research

  • - Reviewing Competitors: We look at nearby listings to ensure our prices and offerings are competitive.
  • - Keeping Up with Trends: We check local market trends to take advantage of busy times.

6. Property Standards

  • - Cleaning Coordination: We work closely with our cleaning teams to ensure properties are spotless and ready for guests.
  • - Maintenance Coordination: We coordinate maintenance tasks promptly to keep properties in great shape.
  • - Stocking Essentials: We make sure that all necessary items, like toiletries and linens, are available for guests.

7. Guest Experience

  • - Improving Based on Feedback: We make ongoing changes based on what guests tell us to improve their experience.
  • - Easy Check-In: We set up smart locks and clear instructions to make check-in as simple as possible.

8. Performance Tracking

  • - Monitoring Metrics: We keep an eye on key performance indicators to find areas for improvement and make adjustments.
  • - Managing Cancellations: We review cancellation patterns to minimize future issues.

While managing short-term rentals may seem simple to some, it can be a lot of work behind the scenes to ensure every detail is optimized. I like to think our company goes the extra mile to maximize bookings and revenue for our clients. This approach allows our clients to enjoy consistent bookings, great reviews, and higher returns on their properties than a average or mom and pop operator. 

If you know of anyone looking for a hand in Central Texas (Austin or Hill Country), feel free to shoot me a DM here! I know our company will be able to help in one way or another!

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