New to STR market in Massachusetts

[Kiran Asknani]

Hi All I am new to STR game and am planning to start with investing in Boston area or nearby suburbs as I have spent last 10 years in Boston. Any idea on overall how is the market from STR investment perspective? I purchased Air DNA pro subscription , any thoughts on accuracy of AirDNA numbers for Boston market. Also , I would love to connect with any agents who specialize in STR market in Boston Mass area.

[Theresa Holl]

Major metros pose certain challenges, as everyone has heard. What AirDNA is missing is creativity. You can't really predict for a creative business mind and how they might craft a guest experience that stands out in their market. Fun example: my business partner had an STR in Sedona with an oddly long laundry room. To most people, that would mean nothing, but she has strong marketing and design background. So she took that extra space, added a wall and a hidden door and poof! She's got a secret cinema room. She plants clues around the house about how to find it, guests absolutely love it and then she is booked out 2 years solid.

There's no Airbnb calc tool that really accounts for creativity and its financial value. Most hosts just lower their prices when things get rough but guests just want am interesting experience.