Need Help Setting Rent Price

[Nicholas DeGaetani]

So I just missed the window to rent to the majority of local university renters, and have reduced rent to what looks to be a competitive price.

My 2 questions are:

What are you top tips and tricks to market to college students or young working professionals entering the market for a rental in a great location?

What top renovations or improvements should I target that won't break the bank (e.g. smart home, thermostat, stainless steel appliances, etc.)?