Rental advertising during renovations

[Dave Fagundes]

Consider a rental property purchased vacant and in need of quite a bit of repair and make-ready before renting out. Let's say there's about a month of time needed to fix up the place after escrow closes. The optimal thing would be to have a tenant move in the day after repairs are done, limiting vacancy costs. 

Problem is, obviously, that you're limited in advertising and marketing the place effectively til the repairs and make-ready are complete, because until then you can't take good pictures or show the place to prospective tenants. 

Bottom-line question: Is there any creative strategy to get a place rented as soon as it's ready or does the advertising and tenant selection necessarily have to start at that point? Thanks for any thoughts.