Million dollar cash flow question!

[Gerard Aliberti]

My biggest question in real estate investing is which has kept me from moving forward is: I keep hearing how so many people target a $100 per door positive cash flow goal per month. How do you scale such a small amount into financial freedom without driving yourself crazy with so many doors??? Also, without having millions to invest up front, how can someone scale to 15k per month of cash flow in several years and not take 20 years?

[Joe Villeneuve]

First, if $100.door is a goal, you'll lose money.  That's negative CF waiting to happen.  If all I got was $100/door, I'd be selling those properties as fast as I could.

Second, you have to understand that the property isn't your asset, the CF and equity in those properties are.  In order to scale, you have to keep your assets moving forward into new properties...on a regular basis.  Each time you move it forward, you should be increasing both CF and property values, as well as equity by default.  The faster your assets move, the faster (and larger) your assets will grow.