Who buys apartment complex at retail price and why?

[Jackson Roberts]

I've talk to a lot of investors who always say you want to buy real estate properties at a discount and I agree completely. However, I am wondering who buys apartment buildings at retail price. I look at websites like loopnet that have thousands of apartments for sale, but there are no discount on those apartments. So if there are people buying these apartment buildings at retail price, what are the benefits if there are any?