Do I need a realtor?

[Al Ball]

I've been talking to a lot of people and can't quite get to the bottom of what a realtor can do for me. They say they can access more buyers, but can't I find most of them just by doing a flat fee service to get on the MLS? What is this magic marketing they do? As background, my house is in a pretty popular neighborhood in a medium-sized city (Madison, WI) with a strong sellers' market.