Real Estate related job offer...insights needed please!

[Alice Huang]

Hey everyone,

I'm a co-founder myself in a Texas based real estate company and recently been approached to head up the Sales and Marketing for a PropTech startup.  

The PropTech designs and builds phenomenal net-zero homes.  These homes are energy efficient, stylish, smart-tech and the best part, costs less than stick-built.  

This product would make great ADUs, vacation rentals and master planned community.  Our local governments are already signing contracts with us to build master planned communities.  I am very excited about the project and the impact we will make on the environment and industry.

BUT....It is also a startup.  In other words, I will be building the Sales and Marketing department from scratch.

From working with attorneys on coming up with sales contracts for each client/territory, setting KPIs, establishing sales SOPs, hiring a sales team, training a sales team, conducting sales myself before sales team in place and all.....

Would love to hear your ideas on what is a fair setup in terms of base + commission + bonus + equity.

Location: Toronto, Canada

Thank you everyone for your insight what you think would be fair as I don't have a clue on where to begin.

Sincerely,

Alice