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Updated about 12 years ago, 10/26/2012
Any residential realtors have success catering solely to investors???
I'm in the process of signing up with a broker, as I've just passed my CA RE exam. I'm looking forward to hittin the ground running and can't wait to close some deals. However, my aim is to strictly target investor clientele, not retail home buyers and sellers. I've worked with investors in my private lending business for the past 3 years and really enjoy it. I can't imagine dealing with emotionally driven buyers and sellers, who want the perfect house with the perfect yard and the perfect wall paper and.... yea, so you see where my heads at.
My question to the BP community - more specifically the BP residential agent community- is this: Have you been able to hone in and work strictly with residential real estate investors? If so, how did you market your services and attract a sizable group of loyal investor clients who regularly use you for their business endeavors?
Joey Budka I am an licensed agent but my license is inactive. As a rehabber though I have come across some agents who tend to focus on the investor community, although I am not sure if they solely do so or just primarily. These agents tend to get a lot of the bank REO listings and market them on the MLS...this seems to keep investors involved in following their listings.
One thing I have noticed is most of these agents seem to have been around for a while (it probably took them quite a while to build a big enough following of investors).
Joey,
When you run into a non-investor with an 800+ credit score and a pre-approval for 400k you will do the deal... :) I deal with Investors often but I would never consider working with them exclusively. I think it depends on your market. I’m in the DFW and the population is around 6.5 million so I would be doing myself a disservice if I only worked with Investors. It’s like the stock market for me I have to diversify. In the Spring Summer I market more to non-investors in the 4th quarter of the year I market to Investors more.
Most investors would be looking for someone with some experience under their belt. Passing a license exam and actually doing deals are 2 different things. Unless you have done a lot of self-education, you will not be ready to deal with the investor traffic. It is like a new 2nd Lt in the Army - they went to a 90 day Officer Candidate Course and now are commissioned officers in the military. They jump into a unit and the crusty old sergeant who has been running things from day to day suddenly is told it is all wrong and this young LT who may be just a snot nosed little kid. Things get straightened out real quick in situations like that.
Joey Budka, check out the new book written by Keller Williams - HOLD...
Check out the 12:00 Minute and especially the 14:00 minute mark.
It is interesting to know, that the investor Real Estate agent had the smallest clientele, but yet at that time was the #1 Real estate agent under Century 21 at that time!
The whole video is good, and if you are still looking for a brokerage, I have to highly recommend KW, because they are investor friendly.
Good Luck to you, and reach out to me if you want.
I say be strategic with your working with Investors. Look to list for rehabbers in a seller's market. And run with investor-buyers (rehabbers and landlords, not wholesalers) once more inventory becomes available and we're closer to a buyer's market.
But to run around for an investor NOW trying to put in offers on REO's that are getting snatched up by stupid money isn't smart, imo.
Thanks a lot for all the advice!
It seems the theme I noticed in everyone's response is that I should take whatever business comes my way, while actively working with as many investors as possible.