New Agent - Sorting your contacts

New Agent - Sorting your contacts

Real Estate Agent · Pittsburgh, PA · Member since 2014 · 24 posts · 5 votes

One of the first recommendations that I always see for new agents is to compile a list of people you know to create your Sphere of Influence.  These are the initial people that we are to begin reaching out to in order to make them aware of what you are doing so that you can start building your business.  

As I'm sort of new in town, I'd estimate that less than 10% of my contacts (in gmail, facebook, linkedin) are not close enough geographically to make them people I'd market to for local home buying/selling.  So, my question is, how can a real estate agent properly leverage these out of area contacts?  How (if at all) would you reach out to these people in a way to build your business?

Thanks for your consideration.  

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  • Russell BrazilBusiness Member
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    Real Estate Agent · Washington, D.C. · Member since 2012 · 17k+ posts · 30k+ votes
    10y

    I would focus on meeting more people. Go to networking events. Join a book club.  Do activities where you are actively engaged with people. Talk to everyone you encounter in your daily life. I sold a house to the checkout guy at the grocery store. Anyone you meet is a potential client.

  • Real Estate Agent · Pittsburgh, PA · Member since 2014 · 24 posts · 5 votes
    10y

    Thanks, @Russell Brazil I'm really with you on that approach.  I guess I was just curious if there was anything I could/should do with the people I knew growing up, or in college, or in other places I've been over the years.  

  • Dawn BrenengenBusiness Member
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    Real Estate Broker · Raleigh, NC · Member since 2014 · 2k+ posts · 1k+ votes
    10y

    @Kyle Sutton You can help them no matter where they live.  Let people know you have a great network of agents all over the country and can refer them to a great one in their area.  

  • Residential Real Estate Agent · Grand Rapids, MI · Member since 2013 · 803 posts · 689 votes
    10y

    Less than 5% of my sales are to friends or friends of friends. You have to get out there at meet people and talk to everyone you meet. Similar to Russell I sold a house to the guy that changed my oil and the local quick lube. Mention it to everyone even if it seems annoying. No good sales person made millions by keeping his mouth shut. 

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