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Real Estate Agent

User Stats

362
Posts
397
Votes
Jack Medford
  • Investor
  • Nipomo, CA
397
Votes |
362
Posts

Direct Mail Marketing as a Realtor and Investor

Jack Medford
  • Investor
  • Nipomo, CA
Posted Jul 25 2024, 10:52

Does anyone have experience with direct mail marketing as both a Realtor and Investor? I'm starting my first campaign since getting my license and am curious to hear what works for others. 

My background is a flipper, so my campaigns are usually simple letters/postcards offering cash and a fast close. My #1 goal is still to find potential off-market deals, but my #2 goal is to secure listings.

Would it be viable to advertise both cash w/ fast close and listing services on the same mailer? Or should I continue to focus on fast cash and close and just leave my license and broker info in the signature? 

Would love to hear what has worked for you!

User Stats

26,125
Posts
38,655
Votes
Nathan Gesner
Agent
  • Real Estate Broker
  • Cody, WY
38,655
Votes |
26,125
Posts
Nathan Gesner
Agent
  • Real Estate Broker
  • Cody, WY
ModeratorReplied Jul 27 2024, 06:31
Quote from @Jack Medford:

I have 15 years as a REALTOR, but I just started my first direct mail campaign in June. I am sending out 600 cards a month. So far, not a single call.

From everything I've read from REALTORS and investors, you have to create an annual budget and stick with it for six months to a couple years before it starts to pay off.

User Stats

16,992
Posts
29,290
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Russell Brazil
Agent
  • Real Estate Agent
  • Washington, D.C.
29,290
Votes |
16,992
Posts
Russell Brazil
Agent
  • Real Estate Agent
  • Washington, D.C.
ModeratorReplied Jul 27 2024, 06:37

Main part as a licensee is disclosing license status and whatever state law requires with that specifically.

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