Dun & Bradstreet #

[Sonja Revells]

Working on establishing business credit and about to register for a DUNS #...... does anyone know if having real estate investing in our LLC Name.... would be considered more risky to DUNS ...and applying for business credit? I really don't want to have to change our name/form a new LLC, AGAIN.... but want to have my best opportunity at building business credit from the start and I have been told by a few people that a more generic name is better..... a name that isn't specifically risky, like real estate investing.

[Lateefah Mathews]

@Sonja Revells Hi there! The short answer is yes. Having "real estate investing" or "real estate" anything, in your LLC name will surely raise red flags for banks, especially as you move beyond net 30 accounts to larger credit lines. It's best to switch to a more neutral name now to avoid potential issues later. Also, you should update your NAICS code as well to align with your new name and business focus.