Market energy efficient rentals/build in costs to monthly rates

[Jeremy Britt]

Good afternoon!  I am curious if anyone markets their rentals as energy efficient rentals?  I can see an opportunity where one could be possible generate a greater income by building in energy costs within the rental rates. The rental I'm about to close on, will require an extensive rehab, so is there any reason why I wouldn't do this?  Yes, understanding monthly utility costs can be tricky and great thought needs to take place, but outside of these factors...why not?  Any advice, thoughts, are greatly appreciated!