I have sent a notice of default, the buyer was given the prescribed time to perform and he has not.  

What the lender wants to see is what the projected performance is looking into the future. 

I'll go over each of your points -- the big thing to takeaway is that you're going to get people onto your site from solid SEO and digital marketing, capture them as a lead with an optimized landing page, and proceed to keep them as a visitor to your site with valuable and extensive content.1) SEO — Great idea keeping this as the #1 point.

I have been following Steve Terry and he recommends in his course to only assign contracts if the deal nets $10,000 or less, and to perform a double escrow on deals that net more than $10,000.

Some will suggest surveying the industry and seeing what others who perform the same role and duties typically get paid. 

@Alex Bradley SEO could be good but make sure the guy you hire has done is for your field before, they need to know which terms to optimize for, Facebook can also be good for microtageting your leads.

You also would want to have a qualified appraisal of the property performed to set the transaction price.

I use QuickBooks online and it works great for accounting and property performance reports, but it isn’t made to manage properties.

The investor is simply walking in to an already performing property without the inherent risk of buying and rehabbing.As @Milton Marcelin pointed out, there are some unscrupulous providers out there, but there are some darned good ones too. 

Approval not based on DTI but based on the performance of the property.