Hey Deborah, my leads have been generated from both pay per click and direct mail marketing.

We are looking at how much money my new job will generate before buying another one. good luck!

My overall goal, however, is to build up a portfolio of income-generating properties mixed with flips.

Are you trying to generate 100k in cash flow from your 2MM in equity?  

Since the bank will hold the paper on the books, and actually make returns for its' investors this way, they need to be sure that the loans they do are "good" - meaning, they want to "know" you a lot more than someone just writing the paper and flipping it on the secondary market within a week.The notion that smaller banks will rely on this note to generate returns for their investors also tees up a lot of the terms of lending.

That $20k therefore would have generated $10k more.

Do NOT take action until you have a solid plan.Do not go driving for dollars just because most people tell you to do so, and because you need to take action.If you really want to take action you do this.1) Do research on all the lead generation strategies you can think of and put them in an excel spreadsheet.2) Find out what the cost /deal is.3) Find out what the Cognitive cost/deal is4) Pick the right method based on point 2, and 3, that works for you.5) Save up money till you have they (monetary) Cost/deal x a factor of safety around 1.5 6) THEN spend money/effort getting deals.No matter what the heck you do, if you do not start with these 6 steps you ARE WINGING IT!!!

There is no perfect formula for generating leads.

I feel like there's a mix of both younger generation to capitalize on social media networking and older generation who still likes to receive cards.

@Jerryll NoordenSo what do you do to generate leads if your not buying a list?