Website question (From a noob from Indiana)

[Benjamin Johnson]

(Question at the bottom of post for your convenience)

Hello BP wholesalers,

I'm currently getting into wholesaling and have decided to create a webpage for my sellers to be directed from my bandit signs.

Part of my strategy is to be completely transparent.

It is not my main goal to make money but to help those who have found themselves in a stressful situation with distressed property.

I have a "How it works" tab on my webpage and was wondering if it is a bad idea to explain how the wholesale process works. I mean in detail, including the 70%ARV formula with examples.

Now, before we overthink this, I have superior selling skills and razor sharp intuition in situation where information is imperfect (i.e. the "feel" of the conversation). The releasing of this information is just as much of a sales tactic as withholding it imho. All about trust and honesty to establish a good reputation and I do not want to start off having to fix my reputation, so I have opted to just put it all on the table.

My thought process is this: I don't have any deals under my belt (and once I do it may be sometime before I have "established" myself within the cash buyer community) so why not explain that this is about finding a solution for everyone. If I focus on selecting property heading towards forclosure, I truely believe that I could explain to someone in those types of situations (physical damage, financial trouble, divorce) that this is the best option with the little amount of time. Better to be in debt 40,000 than 120,000.

I look forward to your responses, as everything I've read has been stellar on this site.

Thanks,

-B

Cliffs: Is it a good idea to be that transparent early on in regards to fully explaining what wholesalers do?