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Updated over 8 years ago on . Most recent reply
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Inherited list
Do you guys have any tips on building an inheritance list? I know some counties offer in their sales data searches, but I'm having trouble in my area. I'm currently in Salt Lake City, Utah. Also, we haven't had luck with our absentee mailings. I have a primary focus on wholesale. Any advice? Thanks.
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Wow, that's a really low call rate. Maybe you could try switching to something with more proven results. Check out the yellow letters at yellowletters.com and you could try some of those. Even if you print them yourself it's a starting point. You could also try their postcards, but the response for postcards is lower, even though the quality of call is usually a little higher.
Yellow letter response rate on average is about 4%, so 1,000 letters gets 40 calls and averages about 1 to 2 deals.
So it's not uncommon to send 1,000 and get no deal, but I'm really surprised at the low response rate. I would suspect something in your letter isn't working.