Yellow letter verbiage

[Heather D.]

Hi All,

I'm starting a direct mail campaign to preforeclosures but I'm not comfortable using the standard "I want to $buy$ your house" verbiage in the yellow letter. I've done it... and would rather deal with someone who knows what I'm about rather than trying to sell to them on the call. I realize that this will mean less calls... but I also expect that the calls I do receive will be better qualified leads.

Does anyone use a yellow letter with something other than standard verbiage above and disclose that you're an investor?

If so, are you finding much success?

I've read articles on other sites about disclosing this information but I don't know if they were successful.

Thanks,
Heather