Direct Mail Marketing to Distressed Houses

[Ricky Cassidy]

I've been driving for dollars and making a list of distressed houses in my area. I have contracting company and am considering marketing to buy the house but also promote my contracitng company at the same time. The thought is, the homeowner may not be interested in selling but may be interested in updating. Obviously buying the house (at the right price) is the goal... would advertising for my contracting company take away from the potential of the homeowner selling me thier house? (my thought is no it won't)

The Letter would say something simple like this:

Dear Mr. X,

I'm a local contractor looking to buy a house, I just recently drove by your property on ABC St. and I was wondering if you were interesed in selling it. If so, call me at xxx-xxx-xxxx. If your not insterested in selling but want to update your property, I'd be glad to help with that too. Let me know what I can do to help.

Thanks,

Ricky

xxx-xxx-xxxx

Any thoughts on this approach?