Investor · Member since 2017 · 35 posts · 12 votes
Hi BP!
So I was online just scrolling through websites when I came across this site where somebody said they can get you a list of potential motivated sellers. They said the list includes Names, Addresses, Phone Numbers, and Emails.
My question, is it not weird for the "potential motivated seller" to receive a random call, or email from somebody that wants to buy their house? I mean, I understand direct mail postcards but if you call them, don't they ask how you got their number? Or even worse an email? How would you explain that to them?
Just curious if anybody has ever called or emailed a potential lead and what the response was like.
Investor · New Orleans, LA · Member since 2012 · 968 posts · 747 votes
7y
I do a combination of things to obtain leads and convert them. I use a multi-pronged, layered approach that combines several different things. I suggest starting with one strategy and sticking with it until you've mastered it, then begin to layer in other strategies one by one as you master each one.
Believe it or not, my response when someone asks me how I got their phone number is...”I got it on the internet. It’s amazing what you can find on the internet!”...and I just keep on talking about what I want to talk about with them. Sounds funny, but most people don’t even flinch when I say that. Hope that’shelpful. Shoot me a DM if I can ever help you in the future.
Investor · Member since 2017 · 35 posts · 12 votes
7y
That's interesting, @David Maradiaga! For some reason, I thought they might be a bit on the defensive receiving a call from a stranger with knowledge of their name and house. Maybe I should give it a shot. It's the best way to learn!
I agree. That would be akward. Much like door-to-door sales
That was my initial thought when I first read about it. Its one thing if the lead reaches out to you and you call them back but it's a bit different when you get their info from a list and then reach out to them randomly.
I mean, I wouldn't know because I've never done either lol but thats just what I thought when I first read it. Do you have experience calling potential leads?
Realtor · Franklin, TN · Member since 2019 · 12 posts · 3 votes
7y
I have experience with door to door, but not cold calls for real eastat leads. But if you paid for the leads, I say take a chance. The truth can never lead you wrong
I have experience with door to door, but not cold calls for real eastat leads. But if you paid for the leads, I say take a chance. The truth can never lead you wrong
I haven't paid for a list yet but I might give it a shot. If nothing else, it'll be a learning experience.
The conversion rate with cold calling is about the same as direct mail... 1-3%, so if you do the cold calling yourself be prepared to handle a lot of rejection. Cold calling is not for the faint of heart. You need some thick skin to deal with lots of defensiveness, pushback and rejection.
The conversion rate with cold calling is about the same as direct mail... 1-3%, so if you do the cold calling yourself be prepared to handle a lot of rejection. Cold calling is not for the faint of heart. You need some thick skin to deal with lots of defensiveness, pushback and rejection.
Thanks for the info. I'll definitely check out that link.
What's your preferred method of obtaining/converting leads?
Investor · New Orleans, LA · Member since 2012 · 968 posts · 747 votes
7y
I do a combination of things to obtain leads and convert them. I use a multi-pronged, layered approach that combines several different things. I suggest starting with one strategy and sticking with it until you've mastered it, then begin to layer in other strategies one by one as you master each one.
I do a combination of things to obtain leads and convert them. I use a multi-pronged, layered approach that combines several different things. I suggest starting with one strategy and sticking with it until you've mastered it, then begin to layer in other strategies one by one as you master each one.
Personally I like to start calling to follow up my direct mail. This way the potential seller will begin to get familiarized with me and trust will be established between us, slowly. In this situation what matters most is what you say. If you start bombarding them with sales figures and talking to them about all your successful sales, from the get-go, they may not respond well. I try a more subtle approach starting from what I write in my mailers to what I say in a call. I'll try to give them as much free information as possible. I show that their benefit is top priority for me, not finalizing a deal.
Also, if they don't like your call, they'll just ask to be removed from your contacts list. No big deal.