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Updated about 10 years ago,
Direct mail -- how can I narrow this list?
I'm trying to put mailers together using a list from Listsource, and I settled on these criteria based on what @Michael Quarles has posted:
- Entire city
- Absentee owners
- At least 30% equity
- Minimum 4 years of ownership
- SFR
- 3 bedrooms
- Total assessed value $0 to $current median price
These criteria give me a list of 24,000 names on Listsource. With my budget, I need to be more in the range of 1,000 names. Any ideas for this?
Narrowing to certain zip codes come to mind, any other suggestions?
Thanks!