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Updated about 10 years ago on . Most recent reply

Why is Listsource not showing all multifamilies in my target market?
Hi everyone. I'm assembling a Listsource list for a small marketing campaign and encountered a problem:
When I ask the site to narrow the properties in my target community down to only the 2-4 unit buildings, the number of it kicks back is far below what I know to be true. Also, if I ask it to select only duplexes, it says there are zero (same for tri and quad properties as well as multifamily).
Do some areas list the number of units on a property differently than others, making Listsource generate inaccurate and incomplete lists of multifamily units. How can I ensure that I'm not missing large amounts of multifamily properties in my campaign?
My target market is coastal Monmouth County, NJ communities, focusing on Asbury Park.
Thanks for your help.
-Scott
P.S. I love this site. It's the most honest, positive and helpful community I've ever encountered on the web.
Most Popular Reply

Hi @Scott Lennox ,
Data services get their info from public records, and public records are notoriously inconsistent. If you filter for say, bedrooms, and a record does not have that data (even though the house most certainly does), it will return a zero.
I scoped out a couple of Duplexes in Ashbury Park and they are listed as Property type Multifamily. When I choose detailed property types on Listsource, All, the following are the only ones that came back greater than zero:
You can see there are no Duplex, Triplex or Quads, no "Multifamily" So leaving off every other filter, I just searched for 2 to 4 units, and got 142 hits. That's just the one zip....not sure how many you were expecting?