Houston, TX 路 Member since 2018 路 44 posts 路 5 votes
Has anyone ever sent emails to Motivated Sellers Lead Lists? These are not filtered leads but our initial Skiptracing lists. Do you use any email marketing management system, since some of these lists can be into the 1000s? What sort of approach do you guys use?
Real Estate Consultant 路 Lawrence, MA 路 Member since 2020 路 216 posts 路 157 votes
4y
mailchimp is more $ and more advanced, but sendinblue is very close and a bit cheaper. For the types of emails investors send out, a simple email platform is all thats needed. The emails sent by investors are typically basic compared to an e-commerce type email. The emails investors send are mostly text based, and more personalized to incentivize the seller. Almost any email platform can accomodate that but i've been impressed with sendinblue.
Sending emails to sellers is a very easy, cost effective way to get your message to sellers. Emails historically have some of the lowest conversion, but it's practically free compared to other marketing channels like direct mail, SEO, social ads, etc.
It can be powerful in tandem with those other channels i just listed.
For email platforms, I like sendinblue. its a cheap, simple, yet powerful program. easy to use as well.
Houston, TX 路 Member since 2018 路 44 posts 路 5 votes
4y
Hey Jake, thanks for the response. I will work on that then. Our lists of leads are 1000s big and each having email, we know conversion will be low but want to squeeze whatever response/business we can from them. So you prefer SendinBlue more than others like Mailchimp and such?
Real Estate Consultant 路 Lawrence, MA 路 Member since 2020 路 216 posts 路 157 votes
4y
mailchimp is more $ and more advanced, but sendinblue is very close and a bit cheaper. For the types of emails investors send out, a simple email platform is all thats needed. The emails sent by investors are typically basic compared to an e-commerce type email. The emails investors send are mostly text based, and more personalized to incentivize the seller. Almost any email platform can accomodate that but i've been impressed with sendinblue.
Houston, TX 路 Member since 2018 路 44 posts 路 5 votes
4y
Hey Jake, just got SendInBlue setup and sent out a first batch... their site has been really buggy lately though. Having to do a lot of back and forth with support. Update: actually it was just a short time error. Now to test out what works and doesn't work (A/B Testing). 馃憤