Cold Emails for Lead Generation

[Josh Bowser]

Hi BP Gang,

I recently launched a Cold Email campaign targeting a specific area within a 10 mile radius. I am pulling property and ownership info and skip tracing it all through Propstream.

This is supposed to be a more personal lead gen strategy and is supplementing a cold calling campaign led by a virtual assistant. 

Does anyone have any experience with cold email? Trying to set my expectations here for budgeting purposes.

Thanks,

Josh