$100 per door... really?

[Chuck B.]

Dear Pockets,

I've read a couple of times about folks saying they look for deals where they can get $100 per "door". I'm not completely clear on the concept... does this mean that you're buying highly leveraged rental property and only putting $100 a month per unit into your pocket (after loan, expenses, etc)?

I'm having trouble understanding how this can work. You'd have to have 80 units be netting $8K a month. The time and effort to put all of that together sounds astronomical. So much so, that I think it'd be a full time job trying to get to that point and I'd starve to death somewhere around deal 40 in year five.

Am I misunderstanding what this means? Maybe someone can elaborate on the concept for me.

Best,
- Chuck