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Updated over 10 years ago on .
What are the top features you look for in a CRM?
I see a nice amount of posts about CRM's and I'm curious to know what are the top 3 features you need to have in a CRM?
I ask because a friend of mine asked me to put together a small personal CRM tailored to real estate. When I'm finished, I plan to share it so figured I'll get some input.