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Updated over 4 years ago on . Most recent reply
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Cold calling guidelines?
Is there a best practice to cold calling? He’s times of day, days that should be simply left alone, etc?
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Hey @@Richard S Myers! Cold calling strategies really vary depending on the person and what their rejection tolerances are haha. There are those that are going for sheer volume, and have a thick skin, so they'll call at all hours morning, afternoon, evening, dinner time, it doesn't matter. When they get rejections, they just shrug it off and dial the next number.
Others, myself included, really don't want to rub people the wrong way, so I would always try and call during times of day that were the least inconvenient generally. Usually, mid morning (not right at the start of the day) and mid afternoon, so it's after lunch. But, that was just me. If it was the weekend, I'd go for mid morning and wouldn't go beyond like noon at the latest because I know I wouldn't want to be bothered too late in the day on a weekend.