Looking for insight on my STR

[Sean Giere]

I am looking for some insight on the appearance of our STR. Any input on how I could improve it would be greatly appreciated!

https://www.airbnb.com/rooms/648385256256135975?guests=1&adu...

[Sarah Kensinger]

I noticed a couple things that could be adjusted....

--> Longer description with bullet points of key things people should know about the property and even distances to local attractions.

--> You have the amount of photos Airbnb likes to see on a listing, but I would reorder them a little differently. The first 5 photos are your "hook" to draw people in, so those should showcase the best parts of the home. Like that amazing southwest fireplace!

--> I would hire a professional STR photographer to come in and take new photos for you. Also, style the property for the photo shoot as well, i.e. light the fireplace for the photos etc.! You have nice photos already, but a styled STR property and a professional edge could make a world of difference.

--> It might also help to give the property a design refresh, and putting wallpaper up behind the beds would add a nice punch of color to the home. Even some wallpaper in the common areas adding a nice focal point would help as well. If you would like some inspo from STR designers to do a bit of DIY, or if you would like to check into their services let me know. I can give you their social handles where they showcase all their work. For me I love to gather ideas and see what can be implemented.

--> You might also want to check into a STR marketing company to target past guests. Lately, I learned about Go STR Marketing and it seemed perfect for the host that only has one or two STR. 

Hope that helps! Also, keep in mind booking lead times are very small, average is 30-45 days. So don't lower your prices to quickly, because many people are booking last minute trips. I'm not sure when that'll change with longer lead times, it's been pretty short for a while now. Unless you're in certain areas that don't have enough STR, like near western national parks.