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Updated about 2 years ago on . Most recent reply
![Elijah White's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/1466720/1621512573-avatar-elijahw21.jpg?twic=v1/output=image/crop=625x625@85x125/cover=128x128&v=2)
Do you post your listings on Facebook?
I posted our first property for rent on Facebook marketplace and have received over 35 Facebook messages inquiring about availability and showings. I used Rentometer and Zillow’s rent estimate to determine my rent, but now I’m thinking it is way too low. So, should I remove the listing and repost at a higher price, or is it normal to have this many inquiries normal and the majority will flake out?
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![Nathan Gesner's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/51525/1621411521-avatar-soldat.jpg?twic=v1/output=image/cover=128x128&v=2)
- Real Estate Broker
- Cody, WY
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It doesn't mean your rent is too low. Private Landlords tend to get a lot more inquiries because bad tenants think there won't be a screening process and they can sneak in. Or maybe they think you'll be a pushover and negotiable on the price.
Your advertising should be clear about your most basic qualifications. This will allow potential renters to self-eliminate. For example, just mentioning you will run a credit/criminal background on every person 18 or older will stop about 1/3 - 1/2 of all inquiries. I would keep it pretty basic to your top 3-5 requirements:
- Must make 3x the rent
- Credit score of at least 620 for each applicant
- No animals allowed
Anyone with a criminal record or a 550 credit score will (usually) move on to the next rental. This will dramatically reduce the number of inquiries.
I would take the ad down for a day or two, beef it up, and then try again.
- Nathan Gesner
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