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Updated over 7 years ago on . Most recent reply

Tenant Newsletter: Does anyone do this?
All:
I've got about ~150 college students that are currently renting from me and am considering sending out (via email) a regular newsletter. Purpose being to enhance communication with my communication adverse tenants which happens to be every single one of them.
A few questions:
-Can anyone recommend a website or service where I can automate some/all of this? Possibly one specific to property management?
-What types of things do landlord send out with their newsletters?
-Is monthly too often to send it out? Am hoping they will actually read it so don't want it to seem like spam.
Most Popular Reply

Some ideas for content for college students-
- You could sell ads for little college side-hustles (tutoring, yard work, ride sharing to airport at Chrismas
- Ways to reduce energy bills
-Gift ideas for your mom and dad who are hard to shop for
- Why you should remove dryer lint with sensational story you find online
- Cheap monthly recipes that taste good
- "Biggest Loser" competition with prize money (an old complex of mine did that)
- Great new cheap place to eat
- Your business stuff that you really want them to read: late fee reminder, lease renewal dates, guest parking, pool rules, trash guidelines
As I type this, I wonder if your situation of tight geography and demographic might make for a good closed Facebook group for only your current tenants. People could post stuff for sale, sell football tickets to each other, etc. You could also post a 1-2 sentence reminder of whatever information you are hoping they read.
Also, I bet this would be a great job for a tenant to do for a small discount on their rent. Journalism or communications student. Who knows, they might really run with it.