Is it possible to develop a town in Colombia similar to Tulum, Mexico?

[Jeffrey Richard]

I've been researching the Colombian coast and believe there may be potential to create a destination similar to Tulum, Mexico that would attract international tourists. Tulum has beautiful beaches, trendy restaurants and shops, and eco-friendly resorts that make it very popular.

I'm wondering if anyone has insights into whether something like this could realistically be developed in Colombia? Are there specific locations along the coast that might work well for this? What would be the biggest challenges or hurdles to making it happen (e.g. infrastructure, safety, government support)?

I'd be very interested to hear thoughts from anyone with knowledge of Colombia and the tourism industry there. Do you think there is untapped potential to create a "Tulum-like" destination? What would it take to make it a reality?