Building a personal brand - mindset problem

[Bernard Sanga]

Hi,
I am a fairly new investor, took lots of action, and now up to 7 units, mostly small multifamily. I started letting close friends/ family know about what I have been doing and have gained a lot of interest. I am also a doctor of physical therapy and have a lot in my inner circle who are potential investors.
Without doing anything actively, I was able to get a couple of investors who will fund my next deal and will allow me to pursue larger commercial multifamily deals.
Realizing the power of sharing your journey with other people, I decided to make a company website as part of building my personal brand. I started creating content and just made my first blog post. My problem is - I can't seem to share or promote my stuff even on my personal social media accounts. I think I am getting the imposter syndrome. I really can't explain why but I am really having a hard time doing this.
Have any of you encountered this same problem before? How did you overcome it?

[Rick Martin]

Don't be afraid to fail. Failure is part of the journey to success. I've been writing my blog for a while now, and over time it gains traction. People will identify with your writing style. Remember to always tell a story, and to supply emotion. If it has no soul, no one will really care. Even if you are talking numbers, begin with a story. As you tie it up, remember to reflect back to what started your article; button it up. Eventually, you'll notice that some articles get more interest than others, and you will start to learn things about your audience. By all means, use something along the lines of "Grammarly," so your material comes across as proofread and professional.