How to Find Cash Buyers via Direct Mail

[Seth Williams]

Hey All,

On a handful of occasions, I've heard some investors talking about a technique they've used to find cash buyers via direct mail. They do it by pulling a list of all the properties in specified area that have sold for cash (no financing) in the past 12 months, and the soliciting the new owners of these properties (the folks who have presumably bought these properties without the need for conventional financing).

The idea behind this is - they're trying to find a specific demographic of buyers who are highly-liquid (or at least, they've demonstrated high liquidity at some point in the past year) and their intent is to reach out to them via direct mail and present them with a new investment opportunity. 

In essence, it would be a similar approach to finding motivated sellers via direct mail - only this is for the purpose of finding cash buyers (not sellers).

Make sense?

It sounds like this could be a viable approach, but I'm trying to put the pieces together...   my first question is - where does one go to find this list of recent cash sales (i.e. - properties that have sold in the past year with no financing contingency)? Is this kind of information even publicly available? If so, where is the best place to find it and what exactly should I be searching for?

Any ideas would be appreciated. Thanks!

[Tim Herndon]

I agree with @Dev Horn . I use Kent Clothier's "FindCashBuyersNOW" software too and it saves a lot of time. It is a paid service but well worth the time that it will save you time and $$$ in the long run!

If you are looking for free ways to get the data @Account Closed is correct that you can get this list from your real estate agent. However, you will need a relationship with them before you ask for this. Additionally, you can get this same list from your title company too (if you have a good relationship i.e. you're closing deals).

Another option is ListSource. You can pull these records for about .08 ea. The main filter to determine whether they are cash buyer and did not record a mortgage is this ... You will search under the "property" tab and use the "equity%" filter. Instead of selecting a preset - type into the box below 100% to 100%. Then, under the "options" tab choose "absentee owned". This will give you the cash buyers! If it sounds confusing send me a PM and I'll send you a video that will walk you through the process. I hope this helps!